A strategic shift to Facebook Dynamic Creative transformed Marv Bali Development’s digital marketing performance, dramatically increasing their global reach while optimizing ad spend.
The Challenge
Despite being a leading luxury property developer in Bali, Marv Bali Development struggled with traditional marketing methods and a higher-than-average cost per lead. Their click-through rate stood at 1.1% (39/3436), indicating room for improvement in engaging potential investors.
The Solution
Working with Facebook’s Dynamic Creative tool, we:
- Created multiple ad variations combining property imagery, compelling copy, and targeted headlines
- Implemented data-driven audience targeting for global reach
- Optimized ad combinations based on real-time performance data
Outstanding Results
The campaign delivered exceptional metrics:
– 633% increase in lead generation
– Only 57% increase in ad spend
– Significant reduction in cost per lead
– Higher quality leads from international markets
– Improved website traffic from global audiences
This case study demonstrates the power of innovative digital marketing tools in real estate. By embracing Facebook Dynamic Creative, Marv Bali Development transformed their global reach and lead generation efficiency, setting new benchmarks for luxury property marketing in Bali.
Ready to revolutionize your property marketing? Contact us to explore how Dynamic Creative can transform your results.